A relevant opening
Start with a customer need, question or problem. Give viewers a clear reason to explore your offer, with a message that fits the people you want to reach.
Creative, discovery & relevant enquiries
TikTok Ads for lead generation in Ireland.
Introduce your offer to potential customers through TikTok advertising built around clear messages, relevant enquiries and connected sales follow-up. CRM integration included.
Your audience, offer and creative resources shape whether TikTok is a suitable channel for your business.
Book a Strategy CallAn offer worth exploring
Give people a reason to pay attention.
Creative suited to TikTok
Plan vertical videos with clear storytelling and readable captions. Keep important content clear of interface overlays, with a useful explanation and a direct call to action.
An offer people understand
Explain what your service provides, who it suits and what happens after an enquiry. Genuine demonstrations and verified evidence help people assess its relevance.
Testing with a purpose
Compare openings, messages and creative approaches. Review engagement alongside enquiry quality to guide improvements and identify when creative needs refreshing.
From attention to sales progress
Turn interest into a useful enquiry.
An enquiry is the start of the sales journey. The right information and consistent follow-up help assess whether that interest fits your business.
The right enquiry route
Choose between an instant form within TikTok and a website form, based on the context buyers need and the details required for qualification.
Connected follow-up
CRM integration brings enquiry details into your sales process. Clear ownership and consistent status updates help your team act on leads and assess their progress.
Meaningful measurement
Review enquiries, qualified leads and customers separately. Use creative and sales feedback together to decide what to change and when further spending is justified.
Advertising spend per enquiry, per qualified lead and per customer measure different stages. Reports explain the qualification criteria, measurement period and limits of the available sales data.
Before you invest
Questions about TikTok Ads.
Is TikTok suitable for my business?
Assess audience fit, the offer, available creative and your sales journey before recommending a test. The channel needs to support a useful business objective.
What videos do I need?
Clear demonstrations, useful explanations and answers to customer concerns. Agree what existing footage can be used and what additional creative assets are needed.
What budget do I need?
The budget should support meaningful creative and campaign testing. Advertising spend, management fees and any agreed creative-production costs are set out separately.
How will I know it is working?
Assess attention, enquiries and sales progress at their respective stages. Views alone do not establish a business return. Reliable sales evidence depends on volume and your sales cycle.
Let’s talk about your TikTok Ads
Discuss your offer, audience and creative resources to identify whether TikTok advertising is a suitable next step.